The Action Sports Anchor clip on stretch cord for your iphone or GoPro or whatever, so you never lose them again out skiing or doing whatever, is one of those ideas you see and think “why didn’t I think of that?”.
Well, you didn’t, and we didn’t, but Aaron Schereck did.

Action Sports Anchor on snow
Use it, don’t lose it! With Action Sports Anchor attached you wont © Action Sports Anchor

We met Aaron at the Australian Ski Industry Association annual Trade Show in Canberra, which may not be as big as the mega European ISPO show in Munich or SIA America show in Denver, but it does showcase some smart locals with great products they are taking to the Aussie market and the World.

Aaron, a keen skier, got the idea sitting on the chairlift one day at Perisher a couple of years ago. He couldn’t find a suitable product so decided to make his own, and a few more for family and friends. Then as people saw them in use and started asking where he bought it all of a sudden he realised the potential. With an ad agency background he’s no slouch in the marketing department, and set about sourcing the best materials to make it durable, effective and long lasting.

From Perisher to the World for the new Aussie export! © Action Sports Anchor

Action Sports Anchors are 100% Australian made, with marine quality chords not el cheapo import options, and strong clips with metal chord hook fasteners.
The system is super simple – just thread the tie on through any hole in your phone cover and clip the other end onto a zipper or your belt or helmet strap for the GoPro on the helmet (hands up who has lost one skiing trees?) and off you go.

For $20 it’s a steal, or grab their 4 for 3 pack deal on the link here.

Aaron is off to the American SIA show in Denver early next year, and already has orders from major US ski shop chains. From such a simple idea (when seen after someone else thought of it!) he has launched another Aussie export industry. Who needs coal?

You can grab Sports Anchors in several stores now or just get online and get yours – no need to wait till your next snow trip, they are selling like hot cakes to tradies and mountain bikers already too. It’s one of those things you wonder how you did without it – don’t drop your phone give it a bungy-chord style lifeline and never drop it or lose it again.

Sports Anchors are already available at leading snow stores like Rhythm © Action Sports Anchor